Why YouTube Playlists Are Useful
Playlists are a fantastic YouTube tool that not enough video creators and video viewers take advantage of. A playlist in YouTube is a list, or group, of videos that plays in order, one video after the other. Playlists are usually grouped by subject, such as this playlist about elephants or this playlist of Lady Gaga videos. However, you can create a playlist of any videos you want, related or not, to share with your friends, your fans or just to keep track of your favorite videos for yourself. Check out the screenshot below to see what a YouTube playlist looks like. As you can see, videos are queued up in order to be watched by the viewer, who can watch them all or click through to watch only the videos they want to see.
What Are YouTube Playlists?
Playlists on YouTube are an underutilized yet potentially powerful tool for video creators. Creating a playlist is a simple way to get more eyes on your videos — and keep people watching — with minimal effort on your part. YouTube playlists are collections of videos that automatically play in order. Playlists are typically composed of similar or related videos on a particular subject, like this collection of puppy videos , or this one on easy-to-learn rock guitar riffs. As a viewer on YouTube, playlists are a good way to organize your favorite videos for yourself or to share with others. For example, you could create a playlist of your favorite songs or your go-to yoga lessons. For video creators, playlists are a way to engage viewers for longer and to improve the odds of your videos being discovered in the first place. Since playlists make it easy for people to kick back and watch multiple videos in a row, you may see a boost in your watch time and search rankings as a result.
Want to listen to the best new house music of ? Want to watch every Game of Thrones scene featuring Daenerys Targaryen? In the information age, YouTube has put everything from trending tunes to industry-leading thought leaders right at your fingertips. But as a marketer and brand builder, did you know you can use YouTube playlists as a customer engagement tool? A YouTube playlist is a collection of videos that play in order, one after another, automatically.